Your Path to A published book
The Creative Author System
Your Creative Ideas + My Proven System =
Your Published Book and Unstoppable Brand Success
share your expertise & grow your brand
Your Ideas Deserve the Spotlight—Turn Your Expertise into a Published Book That Amplifies Your Voice and Transforms Your Career.
An open-book, no-fluff approach to publishing with a clear system and exact strategies that take the mystery out of landing your book deal—the smarter, not harder way."
The Creative Author System
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The Creative Author System
I'm going to teach you my exact formula to turn your creative expertise into a published book that elevates your brand and opens doors to new
opportunities.
You think you need a massive following to get published.
Publishers prioritize ideas, not just followers. You just need the right pitch & a clear marketing plan.
You’re unsure how to make your book stand out.
You worry about balancing creativity with practicality.
You want a book that reflects your vision but also provides the reader with great take-aways.
You have the talent but need guidance on creating a book that enhances your professional goals & brand.
You’re uncertain how to align your book with your brand.
The market is crowded, and you don’t know how to position your book to capture attention from both publishers & readers.
BY THE END OF THIS course, YOU'll be able to:
Create a compelling book concept that reflects your expertise
Use proven templates and strategies to stand out and help secure a book deal.
Pitch your book to publishers with confidence
Leverage your book to attract clients, grow your influence, and expand your brand.
Position your book as a business growth tool
Learn effective strategies to promote your book and maintain its momentum.
Market and sustain interest in your book after publication
Let's Silence Your Fears Once & For All.
Your book will showcase your unique vision while addressing your target audience's needs.
I understand...
You’re passionate and talented in your field, and the idea of publishing your own book to showcase your work has always been a dream—but figuring out where to start feels overwhelming.
You need a step-by-step proven roadmap that helps you clarify your vision, craft a winning pitch, and navigate the publishing process like a PRO.
Creatives who want to publish a book but don't know where to start.
60%
Authors who say publishing a book elevated their professional credibility
94%
Books that are pitched successfully without large social media followings.
72%
Clients of authors who consider a book a sign of expertise in their field.
90%
Let's Look At Some Stats...
The Creative Author System provides expert guidance, actionable resources, and support to transform your expertise into a published book that elevates your career.
START YOUR BOOK TODAY!
01. HOW IT WORKS
Learn Through Step-by-Step Lessons: Clear, actionable video lessons guide you through the entire publishing process using the exact techniques that I used to get my own book published.
Practice with Proven Templates: Use my ready-to-go templates for book proposals, query letters, and marketing strategies.
Get Your Questions Answered: Submit your questions directly to John to get the answers you need.
Connect with a Community: Join an exclusive group of creatives for networking and support.
2. What You'll Need
A clear desire to grow your brand and elevate your career.
Commitment to follow through on the course materials and exercises.
An open mind to learn new strategies and methods that worked like a charm for my book.
3. More details
Course Length: Self-paced with lifetime access while providing a checklist & roadmap to keep you on track.
Access to John: You'll have access to John to answer your questions as you progress through the course.
Community Access: Exclusive (private) online group for networking and collaboration.
Free Copy of John's book, The Designer Within for the first 100 to join the program.
I'm JOHN
John McClain is an award-winning interior designer, business coach, and the author of the successful book The Designer Within: A Professional Guide to a Well-Styled Home. With over 15 years of experience running a multi-seven-figure design business, John is passionate about helping creatives transform their expertise into thriving brands. His proven strategies have empowered countless creative business owners to achieve their branding goals and elevate their careers.
sign up now
Let me help you turn your creative expertise into a published book that elevates your brand, grows your influence, and opens doors to exciting new opportunities.
Meet your instructor
The Creative Author System gives you the tools, knowledge, and confidence to transform your ideas into a published book that elevates your brand and creates new opportunities.
Don’t let uncertainty or fear hold you back from sharing your creative expertise with the world & publishing your own book.
People who publish a book each year, proving there’s room for your unique voice in the market.
Average Additional revenue earned from an author within the 1st year of publishing their book through speaking engagements, consulting, or new clients.
1.7 M
$25K
HERE'S WHAT YOU GET:
Lifetime Access to the Course: Self-paced video lessons within 6 modules with easy to follow lessons covering every step from concept to publication.
Comprehensive Templates & Resources: Book proposal frameworks, query letter templates, marketing strategies, and more tailored to creatives.
Feedback Forums: Get personalized feedback and answers to your questions from John.
Exclusive Online Community Access: Network with like-minded creatives, share ideas, and receive ongoing support.
Insider Tips from an Experienced Author: Strategies for pitching to publishers, negotiating contracts, and building buzz for your book.
Step-by-Step Self-Publishing Guide: Explore self-publishing as a flexible alternative with detailed guidance on platforms, design, and marketing.
Post-Publication Success Strategies: Learn how to sustain momentum, attract clients, and use your book as a long-term business asset.
BONUS: Free Copy of John's book, The Designer Within, for the first 100 to join
*NOTE: THere is also the option of adding one-on-one COaching from john as you develop your book
Q & A
Not at all! This course focuses on leveraging your unique expertise and creative vision to attract publishers, proving that a strong concept can outweigh follower count.
You will learn how to pitch your book and attract publishers based on your expertise, not your follower count.
The course is entirely self-paced, allowing you to tailor your learning to your schedule while still achieving meaningful progress toward your publishing goals. That being said, you should be able to complete the entire course in 6-8 weeks if you work consistently.
Not at all! This course is designed for creatives across all fields, including interior designers, photographers, chefs, florists, architects, craft hobbyists, event designers, and more, offering tailored strategies for each niche.
That’s perfectly fine! This course provides step-by-step guidance on organizing your ideas, developing your writing skills, and structuring your book content to create a professional-quality book.
Absolutely! You’ll have the ability to submit your questions directly to John and an exclusive community of like-minded creatives to provide ongoing support and feedback.
That’s fantastic (and I kind of figured you did 😉)! This course will help you refine your idea, position it for success, and create a compelling pitch that captures the attention of publishers.
We’re so confident that you’ll love Creative Author System that we offer a 14-day money-back guarantee. This gives you ample time to test out the program and work through the first 2 modules of CAS.
If, after 14 days of working through the first 2 modules (which cover clarifying your book vision & validating your book concept), you don’t feel totally motivated and confident in your ability to continue to create the published book of your dreams, simply reach out. Show us you’ve put in the work, and you’ll be eligible for a full refund. More questions? Email me: hello@johnmcclain.co.
